Hey, Dude!

Hey, Dude!

We’re a multi-faceted consultancy company, with our heart firmly in the centre of the denim industry. Our work covers 24 month trend intelligence and insight, business to business journalism, creative marketing solutions and partnerships. We’re designers, writers, producers, content creators and disruptors. Get to know us!

Denim Dudes’ core business focusses on future forecast.

With over 13 years experience at the two leading global trend agencies, our renowned team offer a wealth of global insight that will help challenge your thinking and spark creative conversations.

We create visually arresting, multi-media keynotes that explore how macro trends, cultural shifts and consumer behaviour intersect to drive change in our industry. We show how this change can be understood and strategized to help grow and position your business.

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Download our latest report:

The Denim Directory, Surface

These 100+ page, in-depth seasonal reports summarize fibre, fabric, finish and branding trends from the leading mills and denim supply chain.

Free Download

Creative Marketing

As a leading voice in the denim industry, Denim Dudes has gained a global following as an essential resource for fashion creatives, executives and entrepreneurs the world over. Our unique point of view is defined by connection and community, fostering meaningful storytelling, innovative media and original, visual content creation. We offer brands and businesses the opportunity to leverage our global reach and spark meaningful conversations through articles, ambassador partnerships and creative collaborations.

Design and Product Development

Our team are design-led and trained, meaning we understand a designer’s mind-set and vision first and foremost. Through our extensive work with big-box brands, emerging creatives and the complex supply chain, we add depth and expertise to our design work that comes from our unrivalled, holistic vision of the industry. Our future-first vision helps to lead companies to work outside of their comfort-zone, fostering innovative, sustainable design and challenging traditional thought.

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Fostering Community

The ethos of Denim Dudes was founded on the celebration of individuals in denim. This unique positioning has enabled us to unite denimheads around the world, from artisanal craftspeople to powerful brands. Whether it's hosting a panel discussion in China, a podcast in Las Vegas or IG live in homes around the world, we pride ourselves on putting people over profit and creating a more positive, united denim industry.

Denim Buys

Close the gap between mood board and manifestation with our custom denim care-packages. Working to a budget and brief of your choice, we can bring the inspiration trip to your front door from LA, Tokyo, London or Bangkok. With our unrivalled network of vintage dealers, stores and brands we can deliver everything from directional inspiration to commercial and actionable wash targets.

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Levi’s / Fred Segal / Wrangler / GAP / Lee / Tommy Hilfiger / Target / G-Star / Kingpins / Avery Dennison / Lot Stock and Barrel / Saitex / Artistic Garment Industries / Project Trade Show / Vicunha / Bossa / ISKO / Tonello / Soorty / Cordura / Desert Studio, Dubai / Chantuque / Prime Boots